Senior Salesforce Business Analyst

Role overview

Senior Salesforce Business Analyst at Dentsu Aegis

Key Accountabilities

Acting as a key link between stakeholders and technical teams, the role focuses on driving process improvements, optimizing Salesforce Sales Cloud capabilities, and ensuring alignment with strategic business objectives across regions.

Lead the gathering and documenting of business requirements from stakeholders.

Analyze current business processes and identify areas for significant improvement and optimization.

Develop detailed functional and technical requirements, user stories, and acceptance criteria.

Design and create process flow diagrams, data models, and other visual representations of business processes and system architecture.

Lead the configuration and testing of Salesforce solutions.

Develop comprehensive training materials and user documentation for complex systems and processes.

Provide expert-level support to users and proactively address user issues.

Work closely with the development team to ensure requirements are understood, and solutions are implemented correctly.

Lead and facilitate Agile ceremonies, including sprint planning, daily scrums, and sprint reviews.

Effectively communicate information with diverse stakeholders at all levels.

Mentor and guide junior Business Analysts.

Professional Knowledge/Skills

6+ years of experience working as a Business Analyst.

In-depth experience with Salesforce declarative functionality and an understanding of when to use code.

In-depth understanding of Sales Cloud features, opportunity management & Sales Processes.

Strong understanding of Salesforce out-of-the-box functionality, ideally holding certifications

Project management experience or experience leading projects.

In-depth knowledge of Agile process and principles.

Outstanding presentation and leadership skills, along with excellent verbal and written communication skills

Experience working remotely and asynchronously with team members across different countries and time zones.

Be able to manage the complexity of communications depending on the audience, whilst maintaining clarity of communication.

Sharp analytical and problem-solving skills with excellent organizational and time management skills.

Must be a self-starter and willing to get stuck in.

Strong organizational skills and resourcefulness.

Proven ability to deliver on commitments.

Certifications such Certified Agile Product Owner, Certified Agile Scrum Master etc would be advantageous.

Preferred qualifications and skills

• Experience with Pardot and Agentforce preferred.
• Salesforce Administrator 201 Certification & Salesforce Sales Cloud Certification preferred.

Employment details

• Bangalore
• Brand:
• Bcoe
• Time Type:
• Full time
• Contract Type:
• Permanent
• Location: Bangalore [India], India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park, India - Maharashtra- Mumbai - Thane

Additional role details

• The Senior Salesforce Business Analyst role is responsible for the translation of complex business needs into scalable Salesforce solutions that support global commercial operations.
• The Senior Salesforce BA is expected to provide functional leadership, guide requirements definition, and support delivery within an Agile framework, while managing stakeholder expectations and fostering effective communication.