Package Consultant-Web Content Management

Role overview

Package Consultant-Web Content Management at IBM

Responsibilities

• You’ll be encouraged to challenge the norm, explore new ideas, and create innovative solutions that deliver real results.
• Collaborate with Clients: Work closely with clients to understand their needs and deliver tailored solutions that meet their Web Content Management and Campaign Management requirements.

Employment details

• India Consulting Hybrid Professional Bangalore, IN Bangalore (0063) IBM India Private Limited Administration Asset Management Campaign Management Content Management Content Strategy Data Mining Digital Asset Management Information Management Marketing Multi-channel Marketing Optimization Data Segmentation Application Development Financial and Operational Combined Uniform Single Reporting Targeting Digital Assets Collaboration
• Location: Bangalore [India]

Application details

• As a Package Consultant specializing in Web Content Management, you will advise clients on application development methodology and tools, focusing on Web Content Management and Campaign Management across various client platforms.
• Develop Application Development Methodology: Advise clients on application development methodology and tools, focusing on Web Content Management and Campaign Management, to help them achieve their business goals.
• Deliver Expert Solutions: Perform as an expert on application development, providing high-quality solutions that address clients' specific challenges and opportunities.

About the employer

• A career in IBM Consulting is built on long-term client relationships and close collaboration worldwide.
• With support from our strategic partners, robust IBM technology, and Red Hat, you’ll have the tools to drive meaningful change and accelerate client impact.

Additional role details

• You’ll work with leading companies across industries, helping them shape their hybrid cloud and AI journeys.
• At IBM Consulting, curiosity fuels success.
• Our culture of growth and empathy focuses on your long-term career development while valuing your unique skills and experiences.
• You will perform as an expert on application development for existing or new applications, addressing content strategy, content assets management, and campaign optimization.
• Your primary responsibilities will include:
• Implement Content Strategy: Develop a content strategy for applications with content assets that need to be managed and organized, incorporating steps for identifying and promoting content and asset management.
• Optimize Campaign Management: Segment, target, and manage multichannel marketing messages for clients, incorporating data mining, customer segmentation, event triggering, predictive analysis, and campaign optimization.
• Exposure to Web Content Management: Familiarity with website authoring, collaboration, and administration tools across various channels, including web, mobile, and social.
• Experience with Application Development Methodology: Understanding of application development principles and tools, with a focus on Web Content Management and Campaign Management.
• Knowledge of Content Strategy Development: Exposure to developing content strategies for applications with content assets that need to be managed and organized.
• Understanding of Campaign Management: Familiarity with the process of segmenting, targeting, and managing multichannel marketing messages, incorporating data mining, customer segmentation, event triggering, predictive analysis, and campaign optimization.
• Experience with Digital Information Management: Exposure to managing and organizing a full spectrum of digital information, including content and asset management.
• Advanced Content Strategy: Exposure to developing comprehensive content strategies for complex applications, incorporating multiple channels and formats.
• Multichannel Campaign Optimization: Familiarity with advanced campaign management techniques, including predictive analysis and event triggering, to optimize marketing messages across various channels.
• Digital Asset Management: Experience with managing and organizing large volumes of digital assets, including content, images, and videos, for efficient retrieval and deployment.