Sales Development Representative

<p><strong>Company:</strong> Mu Sigma Inc.</p><p><strong>Location:</strong> Bengaluru, India (On-site)</p><p><strong>Experience:</strong> 2–3 Years</p><p><strong>Function:</strong> Business Development / Sales</p><p><strong>Employment Type:</strong> Full-Time</p><p><br></p><p><strong>About Mu Sigma</strong></p><p>Mu Sigma is one of world's largest pure-play data analytics and decision sciences company. We partner with Fortune 500 clients to institutionalize data-driven decision making across their organizations. Our proprietary frameworks — muAoPS, muPDNA, and the Enablers of Confidence help clients solve complex business problems at scale.</p><p><br></p><p><strong>Role Overview</strong></p><p>As a <strong>Sales Development Representative (SDR)</strong>, you will be the first point of contact in Mu Sigma's growth engine. You will identify, engage, and qualify prospective clients — translating cold outreach into warm, high-quality pipeline for the Business Development team. This is a high-impact, high-visibility role for someone who thrives on building relationships and is excited by the intersection of analytics, technology, and enterprise sales.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li><strong>Pipeline Generation</strong> — Prospect and identify target accounts across industries (CPG, Retail, Healthcare, BFSI, Hi-Tech, etc) through research, LinkedIn, and intent data tools</li><li><strong>Outbound Outreach</strong> — Execute multi-channel outreach (email, LinkedIn, etc) to engage decision-makers and economic buyers (C-suite, VPs, Directors)</li><li><strong>Qualification</strong> — Conduct discovery conversations to qualify leads against ICP (Ideal Customer Profile) criteria</li><li><strong>Collaboration</strong> — Work closely with Leadership Team to hand off qualified opportunities and support deal strategy</li><li><strong>CRM Hygiene</strong> — Maintain accurate, up-to-date records of all activity, contacts, and pipeline stages in CRM (Salesforce / HubSpot)</li><li><strong>Market Intelligence</strong> — Research and synthesize account-level insights (business priorities, pain points, org structure) to personalize outreach</li><li><strong>Metrics Ownership</strong> — Own weekly/monthly targets for outreach volume, connect rates, qualified meetings, and pipeline contribution</li></ul><p><br></p><p><strong>What We're Looking For</strong></p><p><strong>Experience &amp; Skills:</strong></p><ul><li>2–3 years of experience in B2B sales development, or business development — preferably in enterprise technology, analytics, or consulting</li><li>Demonstrated success in outbound prospecting and meeting generation</li><li>Strong written and verbal communication skills — able to craft compelling, concise outreach at the executive level</li><li>Familiarity with CRM tools (Salesforce, HubSpot) and sales engagement platforms (Outreach, Apollo)</li><li>Comfortable engaging senior stakeholders; confident in cold outreach and follow-up</li><li>Data-curious mindset — genuine interest in analytics, AI, and decision science</li></ul><p><strong>Traits We Value:</strong></p><ul><li>Hustle with structure — you hit your numbers <em>and</em> keep your pipeline clean</li><li>Intellectual curiosity — you read about clients' industries before reaching out</li><li>Resilience — you treat rejection as data, not defeat</li><li>Collaboration — you win with the team, not just for yourself</li><li>Ownership mindset — you don't wait to be told; you find the gap and fill it</li></ul><p><br></p><p><strong>Preferred Qualifications</strong></p><ul><li>Prior experience selling analytics, data engineering, AI/ML, or consulting services</li><li>Exposure to account-based marketing (ABM) or demand generation programs</li><li>MBA or equivalent business degree (preferred, not mandatory)</li></ul><p><br></p><p><strong>What You'll Gain</strong></p><ul><li>Front-row seat to enterprise analytics sales at a global scale</li><li>Direct mentorship from seasoned BD leaders and account executives</li><li>Exposure to Fortune 500 client conversations from day one</li><li>A clear, merit-based path to AE / BD Manager roles</li><li>Competitive compensation with performance-linked incentives</li></ul><p><br></p>