Growth Management- User Growth I Exp- 5-8 Years

Role overview

Growth Management- User Growth I Exp- 5-8 Years at Paytm

We are looking for a Growth Manager to own the overall growth strategy and business outcomes for our merchant-user ecosystem.

The role will drive the journey from new user → activation → engagement → retention → power user, translating merchant insights into propositions, campaigns, and scalable growth initiatives.

Key Responsibilities - Own the overall user growth strategy, with accountability for active users, engagement, transactions, and incremental business outcomes. - Define and drive the end-to-end user lifecycle strategy across acquisition, activation, engagement, retention, and reactivation. - Translate merchant behaviour, customer insights, and data into compelling propositions, gratification constructs, campaigns, and growth interventions. - Lead integrated execution across CLM, Product, Marketing, Social, Influencer, Regional, and Finance teams. - Identify and prioritise growth opportunities across user cohorts, lifecycle stages, app journeys, campaigns, offers, and engagement levers. - Drive continuous experimentation and optimisation to improve conversion, engagement, retention, and transaction frequency. - Own senior stakeholder reviews, including performance narratives, key risks, business decisions, and forward-looking growth plans. - Build a strong operating rhythm across teams, ensuring clear ownership, prioritisation, execution quality, and timely delivery. - Lead and mentor growth leaders/teams while ensuring an integrated roadmap and strong cross-functional collaboration.

Key Success Metrics - Merchant-to-user conversion - Active merchant users - Incremental engagement & transactions - Activation and lifecycle progression - Repeat engagement & retention - Campaign effectiveness and ROI - Growth roadmap delivery - Cross-functional execution and stakeholder alignment Ideal Profile - 5-8 years of experience in consumer internet, fintech, payments, e-commerce, marketplaces, or other high-scale consumer businesses. - Strong track record of owning growth/business outcomes at scale. - Deep expertise across consumer growth, lifecycle/CLM, engagement, retention, campaigns, propositions, and experimentation. - Strong analytical and commercial orientation with experience managing budgets/P&L and ROI-driven growth initiatives. - Proven ability to translate customer/merchant insights into scalable growth programs. - Strong senior stakeholder management and cross-functional leadership skills. - Experience building and leading high-performing teams in fast-paced, ambiguous environments.

Why join us?

A collaborative output driven program that brings cohesiveness across businesses through technology

Improve the average revenue per use by increasing the cross-sell opportunities

A solid 360 feedback from your peer teams on your support of their goals

Respect, that is earned, not demanded from your peers and manager

Employment details

• Compensation: If you are the right fit, we believe in creating wealth for you With enviable 500 mn+ registered users, 17 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants - and we are committed to it.
• India's largest digital lending story is brewing here.
• It's your opportunity to be a part of the story!
• Location: Noida [Uttar Pradesh]

About the employer

• Paytm is India's leading mobile payments and financial services distribution company.
• Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce.
• Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.