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Marketing Executive

SolarSquare · Bareilly

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Collected role description

Role overview

Marketing Executive at SolarSquare

We are seeking dynamic, target-driven Business Development Executives to join our high-growth team in Bangalore, Hyderabad, and Chennai.

This is a crucial field-based role, requiring extensive local travel to generate new leads, meet potential clients, and close business deals within the assigned territory.

The role combines direct sales with on-ground marketing efforts to drive brand presence and revenue growth.

The ideal candidate is self-motivated, proficient in regional languages, and ready to hit the ground running.

Mandatory Candidate Criteria: Candidates must meet all the following non-negotiable requirements to be considered: Gender: Male Age: Minimum 20+

Responsibilities

  • The Business Development Executive will be responsible for a dual mandate of Sales and Marketing within their assigned area. 1.
  • Field Sales & Business Acquisition Target Achievement: Execute strategic plans to achieve and exceed monthly and quarterly sales targets (revenue, number of clients, etc.).
  • Prospecting and Closing: Actively generate and qualify new business leads through calling, referrals, and extensive field activity.
  • Client Meetings: Schedule and conduct in-person meetings and tailored product/service demonstrations with prospective clients using their personal two-wheeler for efficient local travel.
  • Negotiation: Understand client needs, present winning proposals, and effectively negotiate and close sales contracts.
  • CRM Management: Utilise CRM tools to accurately track the sales pipeline, document client interactions, and manage follow-ups. 2.
  • Local Marketing & Brand Promotion: Market Intelligence: Conduct on-ground market research to identify local trends, competitor activity, and new business opportunities.
  • Local Promotion: Execute local marketing campaigns, distribute promotional materials, and participate in local events or activations to enhance brand visibility.
  • Feedback Loop: Collect and relay direct customer feedback from the field to the marketing and ops teams for continuous improvement.
  • Territory Planning: Strategically plan daily routes and activities to maximise coverage and efficiency in lead generation and marketing outreach within the assigned territory.
  • Desired Skills & Competencies Proven ability to operate successfully in a high-pressure, target-driven sales environment.
  • Exceptional verbal communication and interpersonal skills in both English and the mandatory local language.
  • Strong organisational skills and ability to manage both sales pipeline and local marketing activities simultaneously.
  • A high degree of self-motivation, discipline, and a resilient, "hunter" mentality.
  • Thorough familiarity with the local geography, markets, and business culture of the respective city

Required qualifications

  • Mandatory Bachelor's Degree (any stream)
  • Minimum 1+ years of professional work experience (preferably in Field Sales/ Marketing/B2B/B2C) Vehicle: Mandatory ownership of a Scooty or a Bike with a valid driving license.
  • Language: English proficiency is required, along with mandatory local language proficiency for the respective city/State.

Employment details

  • Location: Bareilly [India]

Collected experience requirement

1-3 years