Area Business Manager - B2C - RWSG - Bangalore

Polycab · Bangalore

Collected role description

<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Job Description – <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Area Business Manager (ABM) – B2C<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Division: <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">(Retail Wires & Switchgear) Department: Sales – Retail (B2C)<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Job Purpose<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">The Area Business Manager – B2C (Retail Wires & Switchgear) is responsible for driving business growth across the retail segment within the assigned territory. The role focuses on achieving primary and secondary sales targets, expanding the retail and distribution network, managing key channel partners, and driving demand through electricians and influencers. The ABM leads a regional sales team, ensures strong market execution, and implements strategies to enhance product visibility and market share.<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Main Responsibilities, Authorities & Accountabilities<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">1. Primary Sales Achievement – Retail Segment<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Drive primary sales for retail wires, switchgear, and FMEG products.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Ensure achievement of monthly, quarterly, and annual sales targets.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Maintain strong business growth across the assigned area.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Approve pricing within company guidelines.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Recommend promotional offers for retail growth.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">2. Secondary Sales Achievement<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Drive secondary sales through distributors, dealers, and retail partners.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Ensure product availability, visibility, and stock rotation across outlets.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Strengthen retailer engagement to improve off-take.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Recommend schemes, incentives, and retail activation programs.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">3. Channel & Distribution Management<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Identify, appoint, and develop new distributors, dealers, and retailers.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Expand and strengthen the distribution network for better market coverage.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Monitor distributor performance and ensure alignment with business goals.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Recommend appointment or rationalization of channel partners.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">4. Influencer & Electrician Network Development<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Build and manage a strong network of electricians, contractors, and influencers.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Drive product preference through engagement programs and loyalty initiatives.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Increase brand recall and recommendation in the market.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Initiate electrician meets, engagement programs, and loyalty initiatives.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">5. Market Execution & Visibility<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Conduct regular market visits to ensure:<ul type="circle" style="margin-bottom:0in;margin-top:0in;"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Product availability</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Display and branding at retail outlets</li></ul></li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Monitor competitor activities, pricing, and promotions.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Ensure effective implementation of merchandising standards.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Suggest improvements in retail visibility and branding strategies.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">6. Marketing & Demand Generation<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Plan and execute local marketing initiatives, including:<ul type="circle" style="margin-bottom:0in;margin-top:0in;"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Retailer engagement programs</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Electrician meets</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Product promotions and demos</li></ul></li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Coordinate with marketing teams for ATL/BTL campaigns.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Recommend local marketing initiatives and budget utilization.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">7. Team Management & Performance Development<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Lead, guide, and supervise the field sales team.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Ensure effective territory coverage and structured market visits.</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Monitor team performance and drive capability development.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Allocate territories, set targets, and approve tour plans.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">8. Stakeholder & Relationship Management<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Build strong relationships with:<ul type="circle" style="margin-bottom:0in;margin-top:0in;"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Distributors</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Retailers</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Key market influencers</li></ul></li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Ensure long-term engagement and business growth.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Initiate partnerships and engagement programs with key stakeholders.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">9. Commercial Compliance & Working Capital Management<span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Responsibilities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Ensure adherence to company policies on:<ul type="circle" style="margin-bottom:0in;margin-top:0in;"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Credit limits</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Payment terms</li></ul></li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Drive timely collections and minimize outstanding receivables.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Authorities:<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Approve dispatches within credit norms and company guidelines.</li></ul><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in"> <span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Key Success Metrics<ul type="disc" style="margin-bottom:0in;color:rgb(36,36,36);"><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Achievement of primary and secondary sales targets</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Expansion of retail and distributor network</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Market share growth in the assigned region</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Product visibility and availability across outlets</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Influencer engagement and brand recall</li><li class="x_MsoNormal" style="margin:0in;font-size:12pt;font-family:Aptos, sans-serif;"><span lang="en-in" style="border:0px;font-style:inherit;font-variant:inherit;font-weight:inherit;font-size:11pt;line-height:inherit;font-family:Calibri, sans-serif;margin:0px;padding:0px;vertical-align:baseline;color:inherit;" xml:lang="en-in">Team performance and productivity</li></ul>