Senior Customer Success Manager
GoKwik · Bangalore
Collected role description
Role overview
Senior Customer Success Manager at GoKwik
Employment details
- Location: Bangalore [India]
About the employer
- GoKwik is India’s leading D2C Commerce Growth Platform, helping 15,000+ brands acquire, convert, engage, and retain shoppers.
- Powered by a network of 200M+ shoppers, 500M+ checkouts, and 1.5B+ customer conversations, we’re building the operating system for commerce growth.
- KwikEngage, GoKwik’s commerce engagement suite, helps brands drive conversions, improve customer retention, and increase repeat revenue through WhatsApp, RCS, Email, SMS, and AI-powered customer journeys.
- Why This Role Matters We are looking for a Senior Customer Success Manager to drive merchant retention, revenue growth, and product adoption across a portfolio of D2C brands using KwikEngage.
- The role requires a strong understanding of customer lifecycle marketing, data-driven growth strategies, and commercial account management.
- In addition to managing strategic merchant relationships, you will mentor Customer Success Managers, develop scalable account management practices, and drive the adoption of AI and automation across customer success workflows.
- The role offers an opportunity to take on broader team responsibilities and progress towards leading a Customer Success pod.
- What You’ll Own Portfolio Management and Revenue Growth: Own retention, renewals, and expansion across a portfolio of D2C merchants.
- Identify opportunities for channel expansion, increased platform usage, cross-selling, and revenue growth.
- Account Strategy and Churn Prevention: Develop account plans aligned with merchant business objectives.
- Identify churn risks early and implement structured action plans to improve retention and account health.
- Strategic Merchant Relationships: Build relationships with founders, CXOs, and leaders across growth, marketing, and retention.
- Act as a trusted advisor on customer engagement strategies and business outcomes.
- Business Reviews and ROI Measurement: Lead executive business reviews using metrics such as revenue contribution, repeat purchase rate, conversion rates, and customer acquisition efficiency.
- Build data-backed business cases to support renewals and expansion.
- Lifecycle Marketing and Product Adoption: Drive adoption of KwikEngage use cases, including cart recovery, COD verification, COD-to-prepaid conversion, order updates, cross-sell and upsell campaigns, win-back campaigns, loyalty, and replenishment journeys.
- Data Analysis and Experimentation: Use funnels, cohort analysis, A/B testing, and attribution to measure campaign effectiveness and quantify business impact.
- Design experiments, track outcomes, and recommend improvements based on data.
- AI and Process Automation: Use AI tools and automation to improve account health monitoring, risk identification, insight generation, business review preparation, and merchant communication.
- Develop workflows that improve team productivity and reduce manual effort.
- Cross-Functional Collaboration: Work closely with Product, Engineering, Sales, and Marketing to resolve merchant challenges, support feature pilots, and influence the product roadmap using insights from the merchant portfolio.
- Playbooks and Process Improvement: Develop account management frameworks, templates, playbooks, and SOPs that improve consistency and scalability across the Customer Success function.
- Mentoring and Team Development: Coach CSMs on account strategy, executive communication, data analysis, and commercial discussions.
- Support onboarding, conduct account reviews, provide feedback, and help improve team performance.
- Customer Success Leadership: Establish effective practices around account ownership, data-driven decision-making, and AI adoption.
- Demonstrate the capability to take on broader team responsibilities and lead a Customer Success pod.
- Who You Are Have 5–8 years of experience in Customer Success, Account Management, Growth, or Retention Marketing, preferably in SaaS, MarTech, FinTech, or eCommerce.
- Have a proven track record of managing customer retention, renewals, account expansion, and revenue outcomes.
- Have experience managing strategic accounts and engaging with senior stakeholders, including founders, CXOs, and business leaders.
- Possess a strong understanding of D2C lifecycle marketing, conversion optimisation, customer retention, and revenue growth.
- Have hands-on experience with platforms and channels such as WhatsApp Business API, Email, SMS, RCS, Push Notifications, CRM, or marketing automation tools.
- Are comfortable using Excel and analytics platforms such as Metabase, Looker, or Power BI to analyse data and develop business recommendations.
- Can independently build business cases, measure campaign ROI, and communicate insights to business stakeholders.
- Have experience mentoring or coaching team members and are interested in progressing towards a team leadership role.
- Have strong communication, stakeholder management, problem-solving, and commercial negotiation skills.
- Are comfortable managing escalations, challenging assumptions constructively, and driving decisions through data.
- Why GoKwik At GoKwik, you will work at the intersection of commerce, technology, data, and AI, helping leading D2C brands improve customer engagement and drive measurable business growth.
- You will manage strategic merchant relationships, collaborate with cross-functional teams, and contribute to building scalable customer success practices.
- The role also provides an opportunity to mentor team members, drive AI-led improvements, and grow towards a leadership position within the Customer Success function.
Collected experience requirement
5 - 8 Years