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Manager - Thought Leadership & Corporate Voice

InMobi · Bangalore

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Collected role description

<div class="content-intro"><p><strong>InMobi (Corporate)</strong></p> <p>InMobi Group is a global technology company shaping the future of agentic commerce and advertising. Through its ecosystem of businesses — including InMobi Advertising and flagship consumer platform Glance — InMobi leverages data, machine learning, and generative AI to help brands reach audiences more precisely and consumers discover products more intuitively. Glance, which is pioneering new models of agentic commerce, is owned and operated by Glance InMobi Pte. Ltd., a non-consolidated subsidiary of InMobi Pte. Ltd.</p> <p><strong>InMobi Advertising</strong></p> <p>InMobi Advertising, part of global technology company InMobi, is an agentic advertising platform helping brands and merchants achieve their business outcomes. Through its proprietary intelligence, AI-led solutions, and vast consumer reach — including flagship consumer platform Glance — InMobi Advertising delivers the omnichannel performance defining what's next in advertising and commerce. Glance is owned and operated by Glance InMobi Pte. Ltd., a non-consolidated subsidiary of InMobi Pte. Ltd. To learn more, visit advertising.inmobi.com.</p> <p><strong>Glance</strong></p> <p>Glance is an intelligent shopping agent, redefining the commerce experience. Powered by proprietary agentic intelligence and generative AI, Glance delivers a hyper-personalized consumer experience across mobile and TV — shaping the new era of shopping. Glance is operated by Glance InMobi Pte. Ltd., a non-consolidated subsidiary of global technology leader InMobi, and is backed by Mithril Capital, Google and Jio Platforms. To learn more, visit glance.com.</p></div><h1><span style="font-size: 12pt;"><strong>About InMobi</strong></span></h1> <p>InMobi is a global technology company shaping the future of agentic commerce and advertising. Through its ecosystem of businesses, including independently operated consumer platform Glance, InMobi leverages data, machine learning, and generative AI to help brands reach audiences more precisely and consumers discover products more intuitively. Glance, which is pioneering new models of agentic commerce, is owned and operated by Glance InMobi Pte. Ltd., an associate of InMobi Technology Services Pte. Ltd.</p> <h2><span style="font-size: 12pt;"><strong>The InMobi Group</strong></span></h2> <p>The InMobi Group is the umbrella under which this ecosystem of businesses comes together. It spans:</p> <ul> <li><strong>Consumer brands: </strong>Glance, an intelligent shopping agent, and 1Weather, a hyperlocal weather application.</li> <li><strong>Enterprise platforms: </strong>InMobi Advertising, which provides media buyers and owners with the tools, data, and expertise to grow their business on mobile and beyond.</li> </ul> <p>Each business serves its own audiences and has its own identity. At group level, InMobi is the common thread: the company, the technology, and the point of view behind them. This role helps shape how that group is presented and understood.</p> <h1><span style="font-size: 12pt;"><strong>Role Overview</strong></span></h1> <p>The Manager, Thought Leadership & Corporate Voice is a group-level position based in Bengaluru, reporting to the Global Head of Corporate Marketing. “Group level” means the role represents the InMobi Group as a whole, rather than any single business. The incumbent is responsible for building and running the group’s thought leadership programme: the ideas, point of view, and voices through which InMobi takes part in the conversations that matter to its category.</p> <p>The role is primarily B2B in focus. The incumbent’s purpose is to shape how the InMobi Group is perceived by the audiences that matter most to its long-term standing: prospective talent, investors, the technology community, and industry thought leaders.</p> <p>The incumbent will work closely with the entire Corporate Marketing team and the InMobi Advertising and Glance marketing teams, and across teams around the world, including engineering, product, design, talent, finance, and regional marketing functions. The incumbent owns the work from the first idea to the last outcome, including the point of view, the content that carries it, and the platforms that give it reach.</p> <h1><span style="font-size: 12pt;"><strong>Target Audiences</strong></span></h1> <ul> <li><strong>Talent: </strong>experienced professionals, engineers, and early-career candidates considering InMobi.</li> <li><strong>Investors and the financial community: </strong>stakeholders who assess InMobi’s strategy, leadership, and long-term potential.</li> <li><strong>Technology community: </strong>engineers, data scientists, and product leaders who follow the work of leading technology teams.</li> <li><strong>Industry thought leaders: </strong>analysts, journalists, and influential voices who shape perception of the category.</li> </ul> <h1><span style="font-size: 12pt;"><strong>Key Responsibilities</strong></span></h1> <h2><span style="font-size: 12pt;"><strong>Point of View and Corporate Voice</strong></span></h2> <ul> <li>Define InMobi’s point of view on the topics that matter to its category, aligned to the group narrative and to business, talent, and brand priorities.</li> <li>Maintain a consistent corporate voice across articles, talks, interviews, and social channels, across businesses and regions.</li> <li>Build a thought leadership calendar that ties content and appearances to business milestones, industry moments, and corporate events.</li> </ul> <h2><span style="font-size: 12pt;"><strong>Thought Leadership Content</strong></span></h2> <ul> <li>Write and edit bylined articles, opinion pieces, talk narratives, perspectives, and long-form content in a clear, intelligent, and credible voice.</li> <li>Turn expertise from across the business into publishable ideas, with briefs, outlines, and editorial support for contributors.</li> <li>Work with the content and design teams to produce video, research-led pieces, and long-form formats.</li> </ul> <h2><span style="font-size: 12pt;"><strong>Speaking, Media, and Industry Presence</strong></span></h2> <ul> <li>Identify and secure speaking slots, panels, podcasts, interviews, and awards that build InMobi’s presence with priority audiences.</li> <li>Work with PR and analyst relations partners to place InMobi’s perspectives in relevant media and industry conversations.</li> <li>Support participants with briefs, narratives, and preparation for each appearance, and follow through on what it earns.</li> </ul> <h2><span style="font-size: 12pt;"><strong>Voices and Contributors</strong></span></h2> <ul> <li>Identify and develop senior leaders, subject-matter experts, and internal voices across engineering, product, and business functions, using a defined framework for selection and support.</li> <li>Partner with the Social Media & Community team to build presence across all handles, not on a single platform.</li> </ul> <h2><span style="font-size: 12pt;"><strong>Global Collaboration</strong></span></h2> <ul> <li>Work with the Corporate Marketing team, the InMobi Advertising and Glance marketing teams, and regional, talent, finance, and engineering teams across the world to maintain a consistent voice while reflecting local relevance.</li> <li>Act as the point of coordination for thought leadership programmes across stakeholders, setting clear timelines, owners, and approvals.</li> </ul> <h2><span style="font-size: 12pt;"><strong>Partner and Team Leadership</strong></span></h2> <ul> <li>Manage agency and external partnerships across PR, content, media training, and production.</li> <li>Guide and develop writers and contributors supporting thought leadership programmes.</li> </ul> <h2><span style="font-size: 12pt;"><strong>Measurement and Reporting</strong></span></h2> <ul> <li>Define KPIs across reach, media and speaking outcomes, audience engagement, and brand sentiment.</li> <li>Use analytics and social listening to refine the programme and report to senior leadership.</li> </ul> <h1><span style="font-size: 12pt;"><strong>Qualifications and Experience</strong></span></h1> <ul> <li>8–10 years of experience in corporate communications, thought leadership, content, or brand, within technology, media, or high-growth environments, including at least 2 years leading people or programmes.</li> <li>Strong B2B experience, preferably in technology, SaaS, adtech, or martech, with a record of building influence among professional and technical audiences.</li> <li>Demonstrated experience building thought leadership programmes, including bylines, speaking, and media engagement.</li> <li>Excellent writing and editorial skills, with a clear, intelligent, and credible voice, including long-form writing.</li> <li>Experience with media, analyst, and industry engagement, and with managing PR agencies.</li> <li>Experience in video and visual storytelling.</li> <li>Experience working with stakeholders across regions and time zones, including senior stakeholders.</li> <li>Sound judgment and discretion in handling sensitive and confidential information.</li> <li>Strategic thinking combined with strong execution.</li> <li>Curiosity, courage, initiative, and accountability: the ability to act without waiting for perfect conditions and to learn quickly when an attempt does not succeed.</li> </ul> <h1><span style="font-size: 12pt;"><strong>Candidate Profile</strong></span></h1> <p>InMobi is suited to builders and challengers who are comfortable with ambiguity and who prefer to draw the map rather than wait for one.</p> <h1><span style="font-size: 12pt;"><strong>What InMobi Offers</strong></span></h1> <ul> <li><strong>Yours to build: </strong>Ambitious, unfinished problems at a scale most companies cannot offer, with the trust to make decisions rather than wait for a brief.</li> <li><strong>Shape what’s next: </strong>Real authority over decisions, regardless of designation or years of experience.</li> <li><strong>Steadfast support: </strong>Responsibility that often arrives before a person feels ready for it, backed by support at every stage, in work and beyond.</li> </ul><div class="content-conclusion"><p><strong>The InMobi Culture</strong></p> <p>At InMobi, culture isn’t a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.</p> <p>We thrive on challenges and seize every opportunity for growth. Our core values — thinking big, being passionate, showing accountability, and taking ownership with freedom — guide us in every decision we make.</p> <p>We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.</p> <p>InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace.</p> <p>Visit <a class="fui-Link ___1rxvrpe f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1hu3pq6 f11qmguv f19f4twv f1tyq0we f1g0x7ka fhxju0i f1qch9an f1cnd47f fqv5qza f1vmzxwi f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" href="https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.inmobi.com%2Fcompany%2Fcareers&data=05%7C02%7Crichard.thomas%40inmobi.com%7Ce97eb886aa4d4c8e919608dc52d1cc2f%7C89359cf49e60409980c4775a0cfe27a7%7C0%7C0%7C638476308219536812%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&sdata=FOJ4DKK6f1jjlteD9SlK%2FdMDUaZzdYsCFSU%2BX%2BvuCAo%3D&reserved=0" target="_blank">https://www.inmobi.com/company/careers</a> to better understand our benefits, values, and more!</p></div>

Collected experience requirement

8-10 years