Market Intelligence lead

Role overview

Market Intelligence lead at NxtWave

Customer Sentiment Analysis: Lead the collection and analysis of customer sentiment on our platform, identifying strengths, pain points, and opportunities for improvement.

Responsibilities

• You will play a key role in shaping our product strategy by delivering actionable insights that drive growth and innovation.
• Competitor Analysis: Conduct thorough research on competitor products, understanding their strengths, weaknesses, and market positioning.
• Market Research: Identify emerging market trends and new product opportunities by analyzing industry reports, customer feedback, and competitor actions.
• Team Leadership: Manage and mentor a team of research associates who engage with customers and prospects to gather detailed feedback about our product and competitor offerings.
• Data-Driven Insights: Develop and present actionable insights to product, marketing, and leadership teams, helping to shape product development, feature prioritization, and go-to-market strategies.
• Cross-Functional Collaboration: Collaborate closely with product, marketing, sales, and customer success teams to align research efforts with broader company goals.
• Reporting: Deliver regular reports and dashboards summarizing key insights and recommendations, ensuring senior management is well-informed of market trends and product sentiment.
• Process Optimization: Continuously refine research methodologies to improve efficiency and the accuracy of insights.
• Leadership: Proven track record of managing a team and delivering on strategic goals.
• Analytical Skills: Strong ability to translate raw data into actionable insights.
• Experience working with data analytics tools and platforms is a plus.
• Communication Skills: Excellent verbal and written communication skills, with the ability to present complex findings in a clear and concise manner to stakeholders at all levels.
• Collaboration: Experience working cross-functionally with product, marketing, and customer success teams.
• A strategic thinker with meticulous attention to detail and a robust problem-solving acumen.

Preferred qualifications and skills

• Requirements Bachelor’s degree in Business Administration, Operations Management, or a related field; Master’s degree preferred. 4+ years of experience in customer insights, market research, or competitive intelligence, preferably within tech or edtech industries.
• Hands-on experience with customer survey platforms and data analytics tools (e.g., Google Analytics, Tableau, Power BI); Experience with CRM and feedback management systems.
• Location Hyderabad, India (This position requires office-based work)

Employment details

• Location: India

About the employer

• Market Intelligence Lead at NxtWave is a pivotal role responsible for keeping a pulse of the market by staying in touch with customer feedback, analyzing competitor products, identifying new market opportunities etc.

Additional role details

• This role will ensure that we stay ahead of the curve by continuously monitoring the pulse of the market and our product’s reception.