Business Development Associate

Plum HQ · Bangalore

Collected role description

<h2>About Plum</h2>Plum is an employee insurance and health beneﬁts platform for modern organizations. Our mission is to positively impact the health and ﬁnancial wellbeing of every human.Employee health insurance has been the primary driver of health insurance penetration across developed countries. India is riding on the same wave. Employee health insurance covers 250mn people today, and would cover over 500mn people in the next decade.But insurance in India still remains a hairy problem. No trust. Inhuman behaviour. Low awareness. Too much paperwork. Communication gaps. Overcomplicated systems. Commoditization. Complication. Manual processes. Opacity. Too much ﬁne print. Warped policies. Scamming. Too many hiding features. Loopholes. Fear. Intimidating processes.With Plum, we are building the most trusted insurance & healthcare provider for people and companies. We are reimagining the world of employee insurance and health beneﬁts to build a future where insurance and beneﬁts are accessible, inclusive and simple.Plum’s currently serve thousands of the world’s fastest growing organizations including the likes of Zomato, Cred, Groww, PhonePe, Zerodha, Twilio, Rippling, Atlassian and Notion. We are backed by Sequoia, Tanglin Venture Partners and Tiger Global.<h2>Why Join us?</h2>You get to be part of a mission-driven team and work with passionate partners and industry leaders to build the future of two giant industries - insurance and healthcare - that touch every single person every day. Join us in setting a new standard—beneﬁts that are digital, simple, and truly human.<ol><li>Build in a challenging space: Tackle complex challenges, experiment, and drive innovation in a traditional space like insurance and healthcare.</li><li>Mission with impact: We're reshaping health beneﬁts for companies of all sizes</li><li>People-ﬁrst culture: We put our people ﬁrst, just like we do for our customers.</li><li>High ownership: We move fast, take big bets, and own our work.</li><li>Diverse & inclusive team: Work with a supportive team that values different perspectives.</li><li>Learning & Development: We invest in your growth through mentorship and resources.</li></ol><h2>About the Role:</h2>You will be part of the Growth Team that is the face of Plum, consulting and advising CBOs, VPs, CHROs and Founders on building great employee beneﬁts plans and risk mitigation strategies for their teams and businesses. This team’s recent wins include First Club, Simon Kucher, Flixbus and Hubspot.Your mission is clear: drive pipeline with a focus on AI-enabled outbound across segments like Funded Startups and MNCs. You'll research accounts, run and own your outbound efforts end-to-end. The role also offers a front-seat for any young professional looking to get hands-on experience in understanding and owning pipeline-generation through different channels. Under the guidance of industry & sales experts, and the comradery of hungry colleagues, you'll acquire all the skills and enjoy the support system needed to excel in the competitive B2B world.This is a quota carrying role i.e. you will have outcome-linked targets. Location: Bengaluru, IndiaTimings: 10:00 AM - 7:00 PMWorking Days: Mon-FriOﬃce: <a target="_blank" rel="noopener noreferrer nofollow" class="text-primary-600 underline underline-offset-2" href="https://g.co/kgs/iLyHmXi">https://g.co/kgs/iLyHmXi</a>Website: <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.plumhq.com/careers">Careers at Plum – Build Better Employee Healthcare</a><h2>Your charter would include:</h2><ul><li>Run multi-channel AI-aided outbound GTM through calls, email, LinkedIn to reach out and build connections with the right stakeholders at the top funded startups and global companies</li><li>Research and prioritize target accounts within focus segments</li><li>Qualify inbound and outbound interest, and book meetings that convert into high-quality pipeline for the Sales team</li><li>Work closely with Sales Consultants to understand what makes a lead "good" and continuously sharpen your targeting and messaging</li><li>Keep clean, accurate records of outreach and pipeline activity</li><li>Own discovery calls and learn how enterprise deals get built and closed</li><li>Use AI tools as part of your core workflow. Our high-end tech-stack allows every employee to go beyond the day-to-day work. Whether it's research or running campaigns end-to-end, you're building a skillset that's relevant well beyond this role</li><li>Become a real expert in insurance, employee benefits, and Plum's product suite</li></ul><h2>You are a good fit if:</h2><ul><li>You are an ace communicator, whether it's with storytelling or breaking down complex concepts. We see clear, precise communication as a competitive advantage</li><li>You care about driving business, not just a job. You see this role as a deliberate 12-24 month runway into a business role, and you're willing to put in the hours to earn it</li><li>You are a true self-starter. Plum values speed and we are looking for individuals who thrive in a fast-paced environment, without hand-holding or having the perfect information</li><li>You are outcome-driven. We are looking for people who can show that their actions have led to impact.</li><li>You are deeply interested in our industry and its evolution, even if you are not an expert today. This includes someone who is interested in solving new customer problems, the development of processes, and discovering new market opportunities.</li><li>You have a growth mindset and are coachable.</li><li>You can present yourself as credible and articulate face-to-face, virtually or on written communication to prospects and clients.</li><li>We have high expectations for you to learn fast and handle new challenges every day. We will trust you to craft and execute plans to achieve the desired outcomes.</li><li>Plum believes in playing fast & long, and everyone in our team is highly entrepreneurial + high on energy. We offer extreme autonomy and growth to all our team members. If that appeals to you, you will ﬁt right in!</li></ul><h2> Why join us as an early-career professional in Plum?</h2>We have carved and built this role for anyone looking to eventually move to high-ownership business roles and/or a clear pathway to MBA or Masters. You will also get:<ul><li>Access to an expectation to be the best at the state-of-the-art in AI tools, built into your day-to-day workflows</li><li>Your compensation is beyond your fixed salary. You will be responsible for building a healthy pipeline and will be incentivized like someone who owns a number</li><li>A real pathway to other business functions. This role is explicitly designed as a 24-month gateway graduating into a full-cycle sales, marketing or partnerships role at Plum</li><li>Cross-functional view of pipeline generation. You'll see how Marketing, BD, Partnerships and Sales connect. This is a vantage point most first jobs don't offer.</li><li>Incredible access to Founders, CXOs, investors not just at Plum but also across the Indian ecosystem. You will likely speak to over 1,000 decision makers in just your first year.</li><li>Culture that's built for young talent. Think high-ownership, high-trust and leaders who care about your growth. </li></ul><h1>What makes this even more exciting?</h1>There is practically no cap on your earnings. Once you achieve 100% of your quotas, an accelerator will apply to your performance incentive. In addition, you will also be eligible for performance-linked rewards. You make your own luck. Still don’t believe us? Here's feedback from our newest team members! “The culture at Plum is truly amazing! I’m surrounded by super helpful people - right from my peers, to my manager, to the SVP of my department - everyone helps everyone out.” “Plum offers a lot of flexibility with respect to work - this isn’t your traditional 9 to 5 job. As long as work gets done, no one bothers you. I was hesitant about how to adapt to corporate culture, but I thankfully haven’t experienced that!” If you want to know more about the role and life at Plum, feel free to reach out to anyone from the team on LinkedIn :) Checkout → 📺 A 2-min <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.linkedin.com/posts/abhishek24_four-years-ago-we-started-plum-to-positively-activity-7149964266458988544-b4u0?utm_source=share&utm_medium=member_desktop">video</a> about why leaders chose Plum🎯 Why we exist? <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.youtube.com/watch?v=B6Rtq6d62e8">TechCircle</a> <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.cnbctv18.com/videos/healthcare/startup-street-experts-decode-outlook-for-health-insurance-sector-9359641.htm">CNBCTv</a>📢 Plum in the News <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://entrackr.com/news/plum-insurance-raises-205-mn-in-series-b-round-led-by-peak-xv-11264489">‘Plum raises $20.5 Mn in Series B’</a>🏃 What’s Plumbing? <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.humanise.co.in/">Humanise</a> <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.plumhq.com/blog/">PlumBlogs</a> <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://twitter.com/getplumhq">Twitter</a> <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.linkedin.com/company/plumhq/mycompany/">LI</a> + Our Flagship Report - <a target="_blank" rel="noopener" class="text-primary-600 underline underline-offset-2" href="https://www.plumhq.com/employee-health-report-2025">Employee Health Report 2025</a>