EXECUTIVE N - SALES ENGINEERING - ADMIXTURES

Asian Paints · Kolkata

Collected role description

Business objectives <ul style="margin-top:0.0in;margin-bottom:3.0pt"> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Identify, index and review market potential for Admixtures products in Project Sales (Geography and Key Accounts) </li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Create a pipeline of projects (Pvt and Govt) and RMCs for admixture sales.</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Coordinate with Concrete Technologist to conduct trials in time or troubleshoot issues on sites.</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Commercial negotiations with decision makers to clinch orders.</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Focus on product mix and ensure product addition in Basic Order Quantity (BOQ) of the site </li> <li style="background-color:white;margin:0.0in 0.0in 0.0in 0.0px;line-height:115%;font-size:11.0pt;font-family:Calibri, sans-serif">Coordinate with supply chain to ensure timely delivery on site.</li> <li style="background-color:white;margin:0.0in 0.0in 10.0pt 0.0px;line-height:115%;font-size:11.0pt;font-family:Calibri, sans-serif">Ensuring timely collection of payments from distributor.</li> </ul> Technical Assistance <ul style="margin-top:0.0in;margin-bottom:3.0pt"> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Provide technical assistance pre and post sales at the project sites related to Admixtures products.</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> <ul style="margin-top:0.0in;margin-bottom:3.0pt"> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Undertake on-site sampling through the Concrete Technologist for Admixtures products to build customer confidence</li> </ul> Market Development <ul style="margin-top:0.0in;margin-bottom:3.0pt"> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Detailed competition mapping and awareness of their progress on a site to site basis. </li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Identify and engage with set of medium to large RMCs, consultants etc. for the purpose of market expansion and upgradation</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Brief about products and systems with Specifiers and Consultants to generate business</li> </ul> Training <ul style="margin-top:0.0in;margin-bottom:3.0pt"> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Identify and support RMCs and clients on practical application of Admixture products at regular intervals</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators</li> </ul> Market Intelligence <ul style="margin-top:0.0in;margin-bottom:3.0pt"> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Assist Marketing function in conducting product trials and building inferences on APL product strength vis-à-vis products in the market </li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiative</li> <li style="margin:0.0in 0.0in 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Integrate with Research and Technology function for new product development based on feedback of product trends in the market</li> </ul> </li> </ul>