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EXECUTIVE I - PROJECT SALES

Asian Paints · Bangalore

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Collected role description

<span class="jobdescription"><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:14.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>External Job Description</b></H2> </div><div><p><span style="font-family:arial, helvetica, sans-serif;font-size:14.0pt">Job Purpose</span></p> <p>The position is that of a frontline sales Manager who would primarily be responsible for driving sales in different segments of project sales and having a strong customer focus, ability to understand dynamics of secondary and primary sales and has the ability to nurture and manage the network and stakeholders thereby, achieving overall business objectives.</p> <p><span style="font-size:14.0pt">Business Responsibility Areas</span></p> <p>Business objectives</p> <p>

  • Conduct planning and analysis for all segments in Project Sales and prepare growth plan for business development in each segment</p>

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  • Identify growth opportunities and drive initiatives to gain market share with specific focus on identified key accounts, segments, geographies and products</p>

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  • Design and run interventions to upgrade customers on usage of high end premium products</p>

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  • Ensure strong customer focus with high priority to build and maintain business relations with key stakeholders like builders, architects, consultants etc.</p>

<p>Applicator Engagement</p> <p>

  • Develop relationships with and engage applicators using various tools available at his disposal like loyalty club, promotions etc.</p>

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  • Focus on Applicator business development by developing a strong understanding of the business of the applicators</p>

<p>

  • Expand the number of applicators loyal to Asian Paints by constantly adding newer applicators and nurturing the old ones.</p>

<p>Market Development</p> <p>

  • Improve market practices, with a view to providing superior customer experience, through various initiatives like contractor professionalization, promoting usage of automated tools etc.</p>

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  • Actively liaison with marketing function via various activities like providing feedback, activations, actively tracking competition practices etc.</p>

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  • Actively work towards improving customer experience via working on various service initiatives</p>

<p>Integrate</p> <p>

  • Integrate with Retail, Services and Commercial teams to ensure lead generation, timely customer service, freight cost within budget and dealer account reconciliation</p>

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  • Analyze and estimate the stock requirement and integrate with Supply Chain to ensure timely material availability</p>

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  • Monitor the Input Utilization within the permissible limits</p>

<p>Team Management</p> <p>

  • Ensure growth and development of immediate team</p>

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  • Productive utilization of manpower resources to drive business growths</p>

<p> </p> <p><span style="font-size:14.0pt">Qualifications</span></p> <p>

  • Essential</p>

<p>

  • Applicant must possess MBA / PGDM in Sales and Marketing from Tier II B-School</p>

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  • Minimum of 50% marks throughout the education without any backlogs</p>

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  • Graduation and Post-Graduation must be through a full time course</p>

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