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EXECUTIVE II - SALES ENGG - ADMIXTURES

Asian Paints · Faridabad

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Collected role description

<span class="jobdescription"><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="word-wrap:break-word"><H2 style="margin:0.0px"><b>External Job Description</b></H2> </div><div><p><strong>Business objectives</strong><br>

  • Identify, index and review market potential for Admixtures products in Project Sales <br>
  • Create a pipeline of projects (Pvt and Govt) and RMCs for admixture sales.<br>
  • Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers<br>
  • Coordinate with Concrete Technologist to conduct trials in time or troubleshoot issues on sites.<br>
  • Commercial negotiations with decision makers to clinch orders.<br>
  • Focus on product mix and ensure product addition in Basic Order Quantity (BOQ) of the site <br>
  • Coordinate with supply chain to ensure timely delivery on site.<br>
  • Ensuring timely collection of payments from distributor.<br><strong>Technical Assistance </strong><br>
  • Provide technical assistance pre and post sales at the project sites related to Admixtures products<br>
  • Undertake on-site sampling through the Concrete Technologist for Admixtures products to build customer confidence<br><strong>Market Development</strong><br>
  • Detailed competition mapping and awareness of their progress on a site to site basis. <br>
  • Identify and engage with set of medium to large RMCs, consultants etc. for the purpose of market expansion and upgradation<br>
  • Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance<br>
  • Brief about products and systems with Specifiers and Consultants to generate business<br><strong>Training</strong><br>
  • Identify and support RMCs and clients on practical application of Admixture products at regular intervals<br>
  • Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators<br><strong>Market Intelligence</strong><br>
  • Assist Marketing function in conducting product trials and building inferences on APL product strength vis-à-vis products in the market <br>
  • Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiatives <br>
  • Integrate with Research and Technology function for new product development based on feedback of product trends in the market <br>
  • Value Target for Admixtures Products in Project Sales<br>
  • Minimum product level value targets<br>
  • Stakeholder level value targets <br>
  • Product training plan compliance</p></div></div></div>

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