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EXECUTIVE N - ALTERNATE CHANNELS SALES

Asian Paints · Ludhiana

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Collected role description

<span class="jobdescription"><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="word-wrap:break-word"><H2 style="margin:0.0px"><b>External Job Description</b></H2> </div><div><p><b>Job Purpose</b></p>

<p>The position is that of frontline sales personnel who would primarily be responsible for growth of retail business</p>

<p>in the defined territory through creation, nurturing and management of dealer network and stakeholders</p>

<p>comprising of contractors and thereby achieving overall business value and volume targets.</p>

<p> </p>

<p><b>Business Responsibility Areas</b></p>

<p> </p>

<p><b>Business objectives</b></p>

<p>· Prepare plan to achieve the assigned business objectives for the territory on</p>

<p>a monthly level and work towards achievement of targets.</p>

<p>· Assist dealers in achieving their overall sales target through regular visits,</p>

<p>scheme communication and timely material service.</p>

<p>· Monitor and ensure the growth of core products along with new and focused</p>

<p>products</p>

<p>Market Development and Intelligence</p>

<p>· Explore and open new dealer counters to expand the overall sustainable sale</p>

<p>potential in the territorial market.</p>

<p>· Analyze territory level data to identify gaps and drive necessary Initiatives</p>

<p>· Accomplish growth and value upgradation of existing dealer network</p>

<p>· Organize promotional activations and product awareness meets for dealers</p>

<p>and contractors</p>

<p>· Provide timely feedback on market practices and offerings as an input for</p>

<p>scheme design</p>

<p><b>Dealer Management</b></p>

<p>· Track and solve dealer queries timely to maintain productive relationship</p>

<p>Territory Value and Volume Achievement</p>

<p>· Assist dealers in providing solution to his contractors as well as end consumers for any complaints or queries · Ensure availability of material, services and promotional tools to the dealer through co-ordination with other stakeholders Collections · Ensure payment collections from dealers as per the set benchmarks · Monitor the outstanding payments on regular basis and take measure to minimize the over dues Contractor Management · Ensure enrollment, update points and extend benefits to contractors through dealers as per the defined loyalty program structure · Plan and organize product awareness meets for Contractors during new product launches Customer complain resolution · Investigate and resolve dealer level and customer level complaints within the defined timelines Reporting and Integration · Co-ordinate with other verticals like project sales and services for lead sharing or any other issue as and when required. · Prepare and share reports such as Daily visits report and territory monthly report</p>

<p><b>Key performance Areas </b></p>

<p>· Dealer network expansion ·</p>

<p>Product level budget achievement ·</p>

<p>New products value targets</p>

<p>· Collections</p>

<p>· Timely Resolution of Customer Complaints</p>

<p>· Contractor Activation and Addition Percentage</p>

<p>· Payment collection efficiency</p>

<p><b>Qualifications Essential </b>· Graduate Degree in any stream (BA/B.Sc./B.Com/BBA/BBM/BMS) · Minimum of 50% marks throughout education without any backlogs · Graduation must be through a full time course · Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered Desired · Candidates with MBA/PGDM in Sales and Marketing</p>

<p><b>Previous Experience Essential</b> · Fresher Desired · 1 – 2 years of experience in Sales function in any organization</p>

<p><b>Functional Competencies </b>· Product knowledge · Analytical skills</p>

<p><b>Behavioral Competencies </b>· Planning and result orientation · Communication skills- verbal and written</p>

<p><b>Additional Requirements ·</b> Role involves visiting dealer counters which requires extensive travelling · Role requires pan India mobility as it is transferrable in nature · Proficiency with MS – Office, MS – Excel is mandatory · Age to be between 26- 30 Years </p> </div></div></div> </span>

Collected experience requirement

1-2 years