Browse current jobs

SENIOR EXECUTIVE - WOOD FINISHES TECHNOLOGIST

Asian Paints · Delhi

Apply on employer website

Collected role description

<span class="jobdescription"><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:14.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>External Job Description</b></H2> </div><div><p>Business objectives<br>

  • Work with Contractors &amp; Regional TE on key products and support in developing the product &amp; doing high end comprehensive market trial.<br>
  • Conversion of FM for High end PU+ Product.<br>Technical Assistance<br>
  • Provide technical assistance pre-and-post product trial to Applicators, Regional TE &amp; FM.<br>
  • Undertake on-site sampling for new products with the help of Marketing, R&amp;T and Application team to establish the product performance before its launch.<br>
  • Provide technical input to Marketing, R&amp;T for product improvement.<br>
  • Provide Support to Sales Team in complaint handling and inputs to R&amp;T for further product improvement.<br>Market Development<br>
  • Identify and engage with Woodfin applicator for the purpose of market expansion and upgradation.<br>
  • <br>
  • Discuss &amp; co-ordinate with MKTG/Sales/TF team to understand the regional market requirements and develop products to cater specific requirements.<br>
  • Develop USP for products, applications to gain competitive advantage over competition.<br>
  • Track the launch &amp; seeding for new products and ensure they are driven in each India 1 Regions.<br>Training &amp; Development <br>
  • Coordinate and arrange product training for Sales/Spec/Application team and promotional activity for key contractors /applicators &amp; FM team.<br>Market Intelligence &amp; Branding Activities<br>
  • Study competition (product/price/promotion/place) with the help of Sales/Spec/Application Team and develop SWOT analysis of key categories. <br>
  • Develop/modify product brochures, leaflets for key product category for key segment, prepare starter kit of cured samples of Repair Range and circulate among team members.<br>
  • Plan Exhibition and regional meets with support of sales &amp; spec team for successful promotion of entire product range. </p></div></div></div>

</span>