EXECUTIVE N - PROJECT SALES
Asian Paints · Bangalore
Collected role description
<span class="jobdescription"><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:14.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>External Job Description</b></H2> </div><div><p>Business objectives</p> <p>· Conduct planning and analysis for all segments in Project Sales and prepare</p> <p>growth plan for business development in each segment</p> <p>· Identify growth opportunities and drive initiatives to gain market share with</p> <p>specific focus on identified key accounts, segments, geographies and</p> <p>products</p> <p>· Design and run interventions to upgrade customers on usage of high end</p> <p>premium products</p> <p>· Ensure strong customer focus with high priority to build and maintain</p> <p>business relations with key stakeholders like builders, architects, consultants</p> <p>etc.</p> <p>Applicator Engagement</p> <p>· Develop relationships with and engage applicators using various tools</p> <p>available at his disposal like loyalty club, promotions etc.</p> <p>· Focus on Applicator business development by developing a strong</p> <p>understanding of the business of the applicators</p> <p>· Expand the number of applicators loyal to Asian Paints by constantly adding</p> <p>newer applicators and nurturing the old ones.</p> <p>· Overall Value target · Value target - Segments, geographies or key accounts and product level · Growth and Retention of targeted set of applicators</p> <p>Market Development · Improve market practices, with a view to providing superior customer experience, through various initiatives like contractor professionalization, promoting usage of automated tools etc. · Actively liaison with marketing function via various activities like providing feedback, activations, actively tracking competition practices etc. · Actively work towards improving customer experience via working on various service initiatives Integrate · Integrate with Retail, Services and Commercial teams to ensure lead generation, timely customer service, freight cost within budget and dealer account reconciliation · Analyze and estimate the stock requirement and integrate with Supply Chain to ensure timely material availability · Monitor the Input Utilization within the permissible limits Team Management · Ensure growth and development of immediate team · Productive utilization of manpower resources to drive business growths</p></div></div></div> </span>