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Head - AI Content & Innovation

Zee Entertainment Enterprises Limited · Mumbai

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Collected role description

<p><strong>Key Responsibilities</strong></p> <p><strong>AI Content Strategy</strong></p> <ul> <li>Define &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;and execute an AI-led content roadmap across Broadcast, OTT, Digital, and &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Social platforms</li> <li>Identify &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;high-impact AI use cases across ideation, scripting, localisation, &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;discovery, and archives</li> </ul> <p><strong>Content Creation &amp; Workflow Innovation</strong></p> <ul> <li>Deploy &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;AI tools for research, scripting support, highlights, clips, subtitling, &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;dubbing, and regional scaling</li> <li>Enable &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;creators and editorial teams to adopt AI as a creativity and productivity &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;multiplier</li> </ul> <p><strong>Audience Intelligence &amp; Personalisation</strong></p> <ul> <li>Leverage &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;AI/ML to inform programming, content recommendations, and platform &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;personalisation</li> <li>Drive &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;measurable improvements in engagement, retention, and consumption</li> </ul> <p><strong>Innovation &amp; Emerging Tech</strong></p> <ul> <li>Pilot &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;new formats such as AI-assisted storytelling, interactive content, and &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;synthetic media (where appropriate)</li> <li>Partner &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;with AI startups, platforms, and technology providers</li> </ul> <p><strong>Cross‑functional Leadership</strong></p> <ul> <li>Work &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;closely with Content, Digital Product, Tech, Data, Legal, and Business &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;teams</li> <li>Build &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;internal AI capability through training and change management</li> </ul>

Collected experience requirement

10-25 years