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Associate Director - Sales

Zee Entertainment Enterprises Limited · Noida

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Collected role description

<p>Job Purpose</p> <p>The Group Head – Sales will be responsible for driving linear advertising revenue across Corporate / Key Accounts and media agencies in the designated region for a designated channel(s). Reporting to the Vice President – Sales, the role focuses on strengthening senior‑level client relationships, executing regional sales strategies, and maximizing revenue from the company’s linear television inventory while positioning the organization as a strategic media partner.</p> <p><br></p> <p>Key Responsibilities-</p> <ul> <li>Drive linear ad sales across television inventory including spot sales, sponsorships, integrations, and customized brand solutions</li> <li>Execute region‑specific sales strategies in line with overall revenue goals</li> <li>Manage and grow revenue from assigned Corporate brands and key media agencies</li> <li>Deliver aggressive quarterly and annual revenue targets with a consistent focus on growth and profitability</li> <li>Identify incremental monetization opportunities across key properties, programming blocks, and marquee events</li> </ul> <p>Client Management-</p> <ul> <li>Own and grow relationships with senior stakeholders at advertiser and agency levels</li> <li>Develop a strong understanding of client business objectives, marketing challenges, and audience needs</li> <li>Position the company’s linear offerings as effective, insight‑led solutions aligned to advertiser goals</li> <li>Ensure high levels of client satisfaction through proactive engagement and seamless post‑sale execution</li> </ul> <h3><br></h3> <h3><br></h3> <h2>Skills and expertise</h2> <h3><strong>Key Skills &amp; Experience</strong></h3> <ul> <li>12–16 years of experience in Linear TV Ad Sales, preferably with leading broadcast or media networks</li> <li>Strong experience working with <strong>Corporate / Key Accounts and agency‑driven sales models</strong></li> <li>Proven capability in closing <strong>large annual and multi‑channel deals</strong></li> <li>Strong negotiation, presentation, and relationship‑management skills</li> <li>Deep understanding of advertiser categories, market dynamics, and regional business nuances</li> </ul>

Collected experience requirement

10-15 years