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Senior Manager - Project Management

Zee Entertainment Enterprises Limited · Mumbai

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Collected role description

<div style="">Role Overview</div><div style="">The Project Manager will lead the ideation, planning, execution, and monetization of event-based intellectual properties (IPs) at Zee Live. This is an end-to-end ownership role—spanning content creation, operations, partnerships, and audience engagement—with a focus on delivering high-impact, revenue-generating live experiences. The ideal candidate brings a background in media, events, advertising, or business strategy, with a strong grasp of brand-led content and monetization models.</div><div style="">________________________________________</div><div style="">Key Responsibilities</div><div style="">1. IP Development &amp; Strategy</div><div style="">

  • Conceive and launch new IPs that align with Zee’s brand and audience goals</div><div style="">
  • Use market research and audience insights to identify trends and whitespace</div><div style="">
  • Define formats, themes, and content frameworks to differentiate each IP</div><div style="">
  • Partner with editorial, creative, and marketing teams for aligned storytelling</div><div style="">2. Project &amp; Event Management</div><div style="">
  • Lead end-to-end execution—from budgeting and vendor management to logistics and timelines</div><div style="">
  • Design audience journeys and curate content to deliver high-value event experiences</div><div style="">
  • Oversee production across formats (live, hybrid, virtual), ensuring quality and consistency</div><div style="">
  • Drive cross-functional collaboration with ops, digital, sales, and production teams</div><div style="">3. Monetization &amp; Partnerships</div><div style="">
  • Build monetization strategies: sponsorships, ticketing, digital revenues, and more</div><div style="">
  • Work closely with sales to create compelling pitch narratives and close brand deals</div><div style="">
  • Negotiate contracts and manage commercial relationships with vendors, talent, and partners</div><div style="">
  • Unlock ancillary revenues via merchandise, syndication, and value-added experiences</div><div style="">4. Marketing &amp; Growth</div><div style="">
  • Plan and execute multi-channel promotion campaigns (digital, PR, influencer, etc.)</div><div style="">
  • Leverage Zee’s media network for amplification and audience acquisition</div><div style="">
  • Analyze event performance—audience data, engagement metrics, revenue—to inform future strategy</div><div style="">5. Stakeholder &amp; Relationship Management</div><div style="">
  • Serve as the lead point of contact for external agencies, sponsors, partners, and vendors</div><div style="">
  • Foster strategic relationships with speakers, influencers, and media collaborators</div><div style="">
  • Align internal teams across editorial, sales, tech, and production for seamless delivery</div><div style="">________________________________________</div><div style="">What You Bring</div><div style="">
  • Proven experience in managing scalable events/IPs across multiple Indian markets</div><div style="">
  • Business acumen with a focus on ROI, cost efficiency, and long-term value creation</div><div style="">
  • Strong negotiation, communication, and cross-functional leadership skills</div><div style="">
  • Strategic mindset with a flair for content, culture, and audience trends</div><div style="">
  • Agility under pressure and a bias for execution</div><div style="">________________________________________</div><div style="">Why Join Zee Live?</div><div style="">
  • Shape marquee IPs in one of India’s most dynamic media ecosystems</div><div style="">
  • Collaborate with top-tier talent, influencers, and global brands</div><div style="">
  • Thrive in a high-ownership, fast-paced, creative environment</div><div style=""><br></div>

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