Senior Manager - Brand Solutions, Creative
Zee Entertainment Enterprises Limited · Gurgaon
Collected role description
<ul> <li style=""><b style="font-weight: 700">Content Development</b>: Generate fresh, original ideas and concepts for scripted and unscripted shows, series, and digital content tailored for Broadcast and OTT platforms.</li> <li style=""><b style="font-weight: 700">Script Writing & Review</b>: Collaborate with writers to develop engaging and compelling scripts for original programming. Provide feedback and revisions to ensure content aligns with the platform’s brand and audience.</li> <li style=""><b style="font-weight: 700">Creative Collaboration</b>: Work closely with directors, producers, and other content creators to shape the creative vision, tone, and style of programming.</li> <li style=""><b style="font-weight: 700">Market Research</b>: Conduct thorough research on current trends, audience preferences, and competitors’ offerings to inform the development of innovative content.</li> <li style=""><b style="font-weight: 700">Pitch & Presentation</b>: Prepare and present creative pitches for new shows and projects to internal stakeholders and external partners.</li> <li style=""><b style="font-weight: 700">Project Management</b>: Oversee multiple projects from concept to final delivery, ensuring they meet deadlines, budget requirements, and creative standards.</li> <li style=""><b style="font-weight: 700">Cross-platform Content</b>: Collaborate on content that can be adapted and optimized for multiple platforms including social media, web, and mobile apps.</li> <li style=""><b style="font-weight: 700">Audience Engagement</b>: Understand viewer data and analytics to guide content decisions that drive engagement and growth on Broadcast/OTT platforms.</li> <li style=""><b style="font-weight: 700">Quality Control</b>: Ensure that all content aligns with platform guidelines, broadcasting standards, and legal regulations, maintaining a high level of production quality.</li></ul> <h2>Skills and expertise</h2> <ul> <li style="">Prior work experience as a brand manager, or experience in assistant brand manager roles</li> <li style="">Up-to-date with new marketing trends and basic brand manager tasks</li> <li style="">Bachelor’s degree in business, marketing, or related fields</li> <li style="">Perspective to see marketing from a global brand specialist’s point of view that aids expansion and growth</li></ul>
Collected experience requirement
6-10 years