Performance Marketing Manager

<p><strong>JOB DESCRIPTION</strong> </p><p>Are you passionate about scaling brands, driving measurable growth, and building high-performing campaigns that create real business impact? Campus Sutra is looking for a results-driven Performance Marketing Manager to lead growth across multiple fashion brands in our portfolio.</p><p>This is an exciting opportunity to work on diverse brands targeting different customer segments — including Cahoot, Haute Sauce, Instafab Plus, and more.</p><p>If you understand D2C growth, love data-driven marketing, and know how to scale profitable campaigns in the fashion space, this role is for you.</p><p><strong>What we are looking for :</strong></p><ul><li>2–3+ years of hands-on experience in performance marketing for D2C eCommerce brands</li><li>Mandatory experience in Fashion / Lifestyle eCommerce brands only</li><li>Strong expertise in Meta Ads (Facebook / Instagram) and Google Ads</li><li>Proven track record of scaling revenue, ROAS, CAC efficiency, and customer acquisition</li><li>Deep understanding of campaign funnels, retargeting, audience building, pixels, creatives testing, and conversion optimization</li><li>Understanding of any CRM tool to re-engage with existing customers via whatsapp, email and SMS</li><li>Strong analytical mindset with the ability to read data and make smart growth decisions</li><li>Passionate about growing businesses and delivering results</li><li>Highly ownership-driven, proactive, and execution-focused</li></ul><p><strong>Key Responsibilities:</strong></p><ul><li>Plan, launch, optimize, and scale paid campaigns across Meta & Google</li><li>Drive new customer acquisition while maintaining profitable ROAS</li><li>Build and improve full-funnel growth strategies</li><li>Analyze campaign performance and identify opportunities for scale</li><li>Work closely with creative, content, and ecommerce teams for winning ad strategies</li><li>Manage budgets efficiently and maximize returns</li><li>Stay updated with latest platform trends, algorithm changes, and best practices</li></ul><p><strong>Why Join us ?</strong></p><ul><li>Be part of one of the fastest-growing fashion brands</li><li>High-impact role with direct influence on business growth</li><li>Fast-paced, ambitious, and performance-driven culture</li><li>Opportunity to experiment, scale, and grow your career</li><li>Work across multiple fashion brands within our portfolio, each catering to distinct audiences — including Cahoot, Haute Sauce, Instafab Plus, and more.</li></ul><p><br></p><p>Apply with your updated resume here or email at nandini@campussutra.com</p><p><br></p>