EXECUTIVE I - PROJECT SALES

Asian Paints · Cuttack

Collected role description

Business objectives <ul style="margin-top:0.0cm;margin-bottom:3.0pt"> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Conduct planning and analysis for all segments in Project Sales and prepare growth plan for business development in each segment</li> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Identify growth opportunities and drive initiatives to gain market share with specific focus on identified key accounts, segments, geographies and products </li> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Design and run interventions to upgrade customers on usage of high end premium products </li> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Ensure strong customer focus with high priority to build and maintain business relations with key stakeholders like builders, architects, consultants etc. </li> </ul> Applicator Engagement <ul style="margin-top:0.0cm;margin-bottom:3.0pt"> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Develop relationships with and engage applicators using various tools available at his disposal like loyalty club, promotions etc.</li> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Focus on Applicator business development by developing a strong understanding of the business of the applicators</li> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black">Expand the number of applicators loyal to Asian Paints by constantly adding newer applicators and nurturing the old ones.</li> <li style="margin:0.0cm 0.0cm 3.0pt 0.0px;text-align:justify;font-size:12.0pt;font-family:'Times New Roman', serif;color:black"> Market Development <ul> <li>Improve market practices, with a view to providing superior customer experience, through various initiatives like contractor professionalization, promoting usage of automated tools etc.</li> <li>Actively liaison with marketing function via various activities like providing feedback, activations, actively tracking competition practices etc.</li> <li>Actively work towards improving customer experience via working on various service initiatives</li> </ul> Integrate <ul> <li>Integrate with Retail, Services and Commercial teams to ensure lead generation, timely customer service, freight cost within budget and dealer account reconciliation</li> <li>Analyze and estimate the stock requirement and integrate with Supply Chain to ensure timely material availability</li> <li>Monitor the Input Utilization within the permissible limits</li> </ul> Team Management <ul> <li>Ensure growth and development of immediate team</li> </ul> Productive utilization of manpower resources to drive business growths</li> </ul> Essential <ul> <li>Applicant must possess MBA / PGDM in Sales and Marketing from Tier II B-School </li> <li>Minimum of 50% marks throughout the education without any backlogs</li> </ul> Graduation and Post-Graduation must be through a full time course