Product Manager (Growth - B2B Enterprise)
Adobe · Bangalore
Source and collection record
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Employer requisition: R171407
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Collected role description
This role will own Product-Led Growth (PLG) across our B2B Enterprise business and turn end-user demand into enterprise-wide adoption. In this position, you will own and drive PLG initiatives. You'll partner with cross-functional teams in engineering, building, analytics, and go-to-market to define and ship impactful product experiences. Own the roadmap and prioritization for turning end-user demand into enterprise-wide adoption — from onboarding and activation through the signals that flag an account as ready to expand. Turn hunches into structured experiments — write test charters, run A/B tests, and use the results to make the call on what ships next. Dig into dashboards, funnel data, and usage signals to find where the biggest opportunities sit and confirm that shipped features are actually moving the needle. Work closely with go-to-market, technical, creative, and analytics teams to bring features to market. They can also be reused across other Adobe product lines. Be the customer advocate every step of the way — help the entire product team see what makes the difference between just another feature and a customer delight! 3–5+ years experience, with a track record of shepherding initiatives from idea through launch. Experience in a growth or data-heavy role is a plus. Experience driving growth directly from the product is important, ideally with free, freemium, trial, or conversion models. A natural inclination toward data with ability to define what success looks like and using the numbers to steer prioritization and strategy. Bachelor's degree or equivalent experience required — an MBA or related master's degree is a plus, not a mandate. Experience with AI: We seek a candidate experienced in building or working with AI-powered features or products. The candidate should also be eager to keep learning and growing in this area. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
Collected minimum qualification
Bachelor's degree or equivalent experience required — an MBA or related master's degree is a plus, not a mandate.
Collected experience requirement
3 - 5+ years