Social Media Growth Manager (AI / Deep Tech)
Blubridge Technologies Pvt Ltd · Chennai
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Collected role description
About the Role: This role sits at the intersection of social media growth, creator-led marketing, deep-tech communication, brand positioning, and digital distribution. You will work closely with leadership, research, engineering, hiring, and business teams to understand BluBridge's deep-tech products, research work, company direction, hiring campaigns, and founder communication - and convert those inputs into strong social media campaigns across LinkedIn, X/Twitter, YouTube, Instagram, Medium, and other relevant platforms. Mandatory requirement: the candidate must satisfy at least one platform benchmark - X/Twitter: 500+ followers, YouTube: 10,000+ subscribers, Instagram: 25,000+ followers, or LinkedIn: 5,000+ followers. Education: Graduation Not Required Key Responsibilities: Plan and execute social media campaigns for BluBridge's deep-tech products, research work, hiring initiatives, founder communication, company milestones, and business initiatives; Build platform-specific strategies for LinkedIn, X/Twitter, YouTube, Instagram, Medium, and other relevant channels; Use proven social media growth experience to improve reach, engagement, visibility, follower quality, and brand recall; Create campaigns that are strategically useful for brand building, hiring, business development, ecosystem visibility, and company positioning; Convert BluBridge's deep learning products/systems, research outputs, AI systems, infrastructure work, and hiring campaigns into public-facing social media content; Develop content formats such as LinkedIn posts, X/Twitter threads, Instagram reels, YouTube shorts and long-form concepts, founder posts, product explainers, research announcement posts, hiring campaign content, carousel content, and short video scripts; Help position BluBridge as a serious AI research and engineering company with a sharp, credible, intelligent, and globally relevant voice across all platforms; Take ownership of BluBridge's social media growth including content planning, creation direction, posting discipline, engagement strategy, audience development, analytics tracking, campaign reporting, and competitor observation; Coordinate with designers, video editors, photographers, leadership, and internal teams to execute high-quality content; Provide clear creative direction for reels, shorts, thumbnails, carousels, posters, research visuals, founder clips, hiring creatives, event coverage, YouTube formats, and campaign assets Requirements: Must satisfy at least one platform benchmark: X/Twitter 500+ followers, YouTube 10,000+ subscribers, Instagram 25,000+ followers, or LinkedIn 5,000+ followers; Proven social media growth experience with an existing personal or managed audience base; Strong understanding of platform algorithms and audience behavior; Ability to create content that gets reach and builds trust; Strong writing, articulation, and content judgment; Ability to understand deep-tech products and convert them into campaigns; Strong ownership mindset with good sense of branding, hooks, positioning, and digital storytelling; Ability to show proof of social media growth, reach, engagement, or campaign performance
Collected minimum qualification
Graduation Not Required
Collected experience requirement
1-6 Years / Proven Social Media Growth Experience