Unit lead-Marketing-Ulatus

Crimson Interactive · Mumbai

Source and collection record

Last observed by our collector: 8 October 2026 at 11:17 pm IST. This is not a manual review or a confirmation from the employer.

Employer requisition: Gmylot5lcMQB

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Collected role description

Crimson Interactive is on the lookout for a Unit Lead to support the growth and development plans of our company by playing a strategic role. The individual will be responsible for budgeting and comparison between costs and sales, to maintain International accounting of group companies, and transaction between inter group companies. Key Responsibilities: Ideate and create innovative online marketing strategies to achieve revenue targets. Conduct market research to effectively identify areas that offer possibility of growth and loopholes and take corrective measures accordingly Conduct regular competitor analysis. Interact and brainstorm with various departments to identify, create and offer new products and services for organizational growth. Coordinate with the design team for implementation of websites, marketing material and other requirements. Build persona and excellent customer journey. Monitor web analytics dashboard, reports and point out key areas of improvement/expansion. Optimize PPC and measure ROI. Effectively manage the clients’ needs and create strategies and plans for building client relationships Track web traffic, analyze visitor trends and build effective strategies to enhance sales. Create and implement email campaigns that convert. Pre-requisites/key characteristics and skills required: Curiosity to learn, ambition to progress, creativity to innovate, and the willingness to go that extra mile to achieve unprecedented success Good understanding of SEO and PPC. Previous experience of email marketing and tools. Experience of website analysis using variety of analytics tools. Ability to ideate and engage existing clients and build connection for lead generation Excellent verbal and written communication skills Knowledge of using MS Office and ability to acclimatize to different technical tools used in the organization Knowledge of HTML, JavaScript, CSS (added advantage) Ability to learn new tools and technology.