Marketing Automation Expert (Dotdigital) II Noida

Job Description View All Jobs View Our Website Thanks for visiting our Career Page. Please review our open positions and apply to the positions that match your qualifications. About Us: We’re an international team who specialise in building technology products & then helping brands grow with multi-channel demand generation marketing. We have in-house experience working for Fortune 500 companies, e-commerce brands, technology Saa S companies & VC-funded startups. We have assisted over a dozen billion dollar companies with consulting, technology, operations, and digital agency capabilities in managing their unique brand online. We have a fun and friendly work culture that also encourages employees personally and professionally. Ebiz ON has many values that are important to our success as a company: integrity, creativity, innovation, mindfulness and teamwork. We thrive on the idea of making life better for people by providing them with peace of mind. The people here love what they do because everyone from management all way down understands how much it means living up close-to someones' ideals which allows every day feel less stressful knowing each person has somebody cheering him. Equal Opportunity Employer: Ebiz ON is committed to providing equal opportunity for all employees, and we will consider any qualified applicant without regard to race or other prohibited characteristics. Flexible Timings: Flexible working hours are the new normal. We at Ebiz On believe giving employees freedom to choose when to work, how to work. It helps them thrive and also balance their life better. Global Clients Exposure: Our goal is to provide excellent customer service and we want our employees to work closely with clients from around the world. That's why you'll find us working closely with clients from around the world through Microsoft Teams, Zoom and other video conferencing tools. Retreats & Celebrations: With annual retreats, quarterly town halls and festive celebrations we have a lot of opportunities to get together. Leave Policy: Leave policies allow for 52 weekends and 32 days of leave per year, plus maternity, paternity or sabbatical allowances. Marketing Automation Expert (Dotdigital) ll Noida Noida, Uttar Pradesh, India Full Time Experienced Share We are seeking a  Senior Email Marketing Specialist  with 5–6 years of experience and at least 2 years of strong, hands-on expertise in  Dotdigital . The role involves building and optimizing lifecycle campaigns, automation programs, omnichannel journeys, segmentation, and reporting for B2C & B2B brands. You will drive revenue through data-led email strategies and deep platform integrations. Experience with Klaviyo, Mailchimp, or Hub Spot is a plus, but  Dotdigital expertise is mandatory .   Key RESPONSIBILITIES: Strategy & Planning Build and optimize lifecycle journeys: welcome, retention, re-engagement, post-purchase, loyalty. Create omnichannel strategies across Email, SMS, Web Push & Whats App. Own the lifecycle roadmap for assigned brands. Execution & Campaign Management Build, test, and launch campaigns and automated flows. Use dynamic personalization, segmentation, and scoring. Maintain campaign calendars and run A/B tests. Data, Segmentation & Integrations Use Dotdigital’s RFM models, segment builder, and data syncing. Work with integrations (Shopify/Magento/Big Commerce/CRM/APIs). Maintain list hygiene and follow deliverability best practices. Analytics & Optimization Track performance: OR, CTR, CVR, revenue attribution, ROI. Improve inbox placement & sender reputation. Deliver performance insights and recommendations. Collaboration & Leadership Work with design, content, and development teams. Mentor junior team members. Participate in client calls and strategy reviews. Skills & Requirements: Must-Have 5–6 years in email marketing. Minimum 2 years dedicated Dotdigital experience. Strong automation, segmentation & personalization skills. Good understanding of e Commerce or B2B journeys. Basic–intermediate HTML email editing. Solid grasp of deliverability and performance analytics. Nice-to-Have Experience in Klaviyo, Hub Spot, Mailchimp, or Braze. Knowledge of SMS, Whats App & omnichannel journeys. Experience with CDPs or CRM systems. Relevant certifications (Dotdigital, Hub Spot, etc.) About us: We’re an international team who specialise in building technology products & then helping brands grow with multi-channel demand generation marketing. We have in-house experience working for Fortune companies, e-commerce brands, technology Saa S companies & VC-funded startups. We have assisted over a dozen billion dollar companies with consulting, technology, operations, and digital agency capabilities in managing their unique brand online. We have a fun and friendly work culture that also encourages employees personally and professionally. Ebiz ON has many values that are important to our success as a company: integrity, creativity, innovation, mindfulness and teamwork. We thrive on the idea of making life better for people by providing them with peace of mind. The people here love what they do because everyone from management all way down understands how much it means living up close-to someones' ideals which allows every day feel less stressful knowing each person has somebody cheering him. Equal Opportunity Employer: Ebiz ON is committed to providing equal opportunity for all employees, and we will consider any qualified applicant without regard to race or other prohibited characteristics. Flexible Timings: Flexible working hours are the new normal. We at Ebiz ON believe giving employees freedom to choose when to work, how to work. It helps them thrive and also balance their life better. Global Clients Exposure: Our goal is to provide excellent customer service and we want our employees to work closely with clients from around the world. That's why you'll find us working closely with clients from around the world through Microsoft Teams, Zoom and other video conferencing tools. Retreats & Celebrations: With annual retreats, quarterly town halls and festive celebrations we have a lot of opportunities to get together.   Share Apply Apply for this position Required * First Name * Last Name * Email Address * Phone * Address Resume * We've received your resume. Click here to update it. 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