Content Strategist

Bengaluru · Full Time · On-Site. We are looking for a Creative Strategist - Content who will own how Goodera’s offerings are understood and presented. You will… Role Overview We are looking for a Creative Strategist - Content who will own how Goodera’s offerings are understood and presented. You will translate category and product concepts into clear, compelling, client-ready campaigns and content. while also improving the processes and infrastructure that make high-quality content faster, more consistent, and easier to access. Key Responsibilities Offering Positioning and Narrative Define propositions, messaging pillars, and offering narratives. Develop names, taglines, messaging frameworks, and campaign concepts. Translate complex offering details into simple, differentiated, and persuasive stories. Set the conceptual and visual direction for how offerings are presented. Work with designers to bring campaigns, concepts, and offering narratives to life. Market-Facing Content Build and maintain the client-ready collateral library such as, offering pitch decks, one-pagers, case studies, impact stats, activity explainers that customer-facing teams can pull without custom work Design tailored solutions for strategic prospects and key accounts by mapping client needs (causes, geographies, formats, volumes, budgets) to the right combination of Goodera offerings Build new special catalogs as demand emerges (industry verticals, cause-based themes, seasonal campaigns like giving season, format-specific showcases), working with the team on which verticals to prioritize Build creative pitch narratives and decks for high-stakes deals, and join sales teams in delivering them to senior CSR, HR, and social impact leaders Product and Category Content Engine Develop marketing content for Goodera's offerings across channels like website offering pages, one-pagers, campaign content, case studies based on input provided by function head Build and maintain the client-ready collateral library such as, offering pitch decks, one-pagers, case studies, impact stats, activity explainers that customer-facing teams can pull without custom work Keep offering content fresh and consistent – flag outdated claims, stale stats, and messaging drift across website, decks, and collateral Partner with brand/marketing on website updates and campaign execution Improve speed and efficiency by creating processes, guidelines, and templates that systematise content and campaign development About you 6+ years experience in offering marketing, content strategy, brand strategy, product marketing, communications, or a related role Excellent writing, storytelling, and presentation-development skills Ability to build sharp propositions and narratives from broad or complex inputs Strong understanding of B2B, enterprise, and sales-led communication Experience creating pitch decks, sales collateral, landing pages, and campaign content Strong editorial judgment and attention to consistency, accuracy, and detail Ability to work independently, manage multiple stakeholders, and take projects from brief to final delivery High AI fluency, with the ability to use smart prompting and great judgment to deliver substantial content and campaign requirements quickly and with minimal iterations. Have experience in turning product concepts into stories that customers immediately understand. Think like a strategist but execute like a hands-on creator Bring clarity and structure to ambiguous briefs Working and directing visual designers to bring your ideas to life Apply for this position Autofill from resume Save time by uploading your resume. (Only PDF or DOCX format supported) Upload file Loading... Content Strategist – Bengaluru | Goodera Careers