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Intern - Lending Marketing

Khatabook · Bangalore

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Last observed by our collector: . This is not a manual review or a confirmation from the employer.

Employer requisition: K-79390

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Collected role description

Are you passionate about solving roadblocks & challenges faced by MSMEs in India? MSMEs contribute significantly to India’s total GDP. 90% of India’s ~$1 Trillion Retail Market is controlled by MSMEs. Which means ~$900B worth of commerce flows through these ~60M MSMEs in the form of shops/kiosks/homes, scattered all over the country.We at Khatabook, have built a product that saves time of MSMEs by managing their credit, and creating transparency in cash flow, henceforth increasing trust with their consumers and that paved the path for us to become India’s fastest-growing fintech company. Why work with us People are our biggest asset! At Khatabook, every one of us is a dynamic superstar. We have carefully bred an ecosystem which hires nothing but incredibly and exceptionally talented people who can dream, collaborate, experiment, and break new ground. We’re a strong team that looks out for each other. Your role: Help set up, schedule, and monitor CRM campaigns. Write and review customer-facing copy for different channels. Build audience segments and check campaign targeting. Track metrics such as delivery, clicks, conversions, and retention. Prepare campaign reports and identify opportunities to improve performance. Coordinate with design, product, and analytics teams on campaign requirements. What are we looking for: Strong written communication and attention to detail. Comfort working with spreadsheets and numbers. Interest in marketing, customer behaviour, and experimentation. Ability to manage multiple tasks and follow through on deadlines. Familiarity with SQL or CRM tools such as CleverTap is a plus.

Collected experience requirement

0+ years