IND-Analyst_Digital Engagement Execution
Lowes India · Bangalore
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Employer requisition: JR-02653567
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Collected role description
Executing direction from leadership, delivering results that align with strategic objectives, communicating critical information to other teams, managing vendor relationships, developing processes that align to organizational goals, specific technical skills required for managing a process. The Analyst, Digital Engagement Execution, is responsible for outlining and participating in promotional planning and execution processes for designated campaigns, programs, and/or targeted consumer segments. This role ensures that campaign priorities and details are created and collected to share in partnership with cross-functional teams for execution. S/he will track, analyze, and report on objectives and key results to ensure activities within their assigned area are meeting strategic and financial objectives. Based on results, they will make recommendations for adjustments to online campaign and promotional plans including testing/optimization strategies. Collaborate with cross-functional groups such as Merchants, Brand Marketing, Pricing & Promotions, Digital Production, Online Partners in SSC-M and SSC-B, and other Online teams to ensure all teams have required information for supporting online campaigns/promotions. Execute online campaign and promotional work of small to medium scope. Track and document campaign and promotional timelines, action steps, and project status and provide weekly updates to leadership. Leverage campaign and promotional dashboards, and build reports to interpret and communicate performance using tools like Adobe Analytics, Medallia, Fullstory, Power BI . Identify opportunities for improvement in the campaign and promotional planning and execution processes. Actively participate in team discussions, business reviews and recurring huddles/touchpoints. Utilize strong analytical ability to evaluate and optimize the end-to-end online customer experience across multiple channels and customer touch points. Develop and present communications to partner teams that convey the right message in an effective way to the appropriate audience. Relevant Experience 2+ years. Bachelor’s Degree in any discipline. Skill Set Required Primary Skills (must have). Experience working across cross-functional teams. Coaching. Critical Thinking/Problem Solving. Functional Knowledge. Influencing Others. Resiliency. Teamwork/Collaboration. Data and financial analysis. Detail-oriented. Job Summary. Core Responsibilities. Education Qualification & Certifications (optional)Required Minimum Qualifications. Effective Communication. Prioritization. Project Management. Reporting. Proficiency in MS Office.
Collected minimum qualification
Bachelor’s Degree in any discipline.
Collected experience requirement
2+ years