BSM - B2B (Builder Vertical) - Madurai

Polycab · Remote

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Last observed by our collector: 8 October 2026 at 11:59 pm IST. This is not a manual review or a confirmation from the employer.

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Collected role description

To drive B2B sales growth in the wire and cable segment by identifying new business opportunities, managing key accounts, building strong relationships with industrial clients, and ensuring consistent revenue generation through strategic sales planning and execution. Increase present market share from 3% to 10% in two years. Focusing on Govt Department namely CPWD, PWD, Contractors, Dealer, Builders Segment & Industrial Segment. Requirements, Skills & Competencies · Bachelor’s degree in Engineering, Business Administration, Marketing, or a related field (MBA preferred). <ul type="disc"> <li class="MsoNormal" style="background:#FAFAFA;">6–10 years of B2B sales experience in the electrical, wire & cable, or industrial products sector.</li> <li class="MsoNormal" style="background:#FAFAFA;">Strong understanding of wire and cable products, specifications, and applications.</li> <li class="MsoNormal" style="background:#FAFAFA;">Proficiency in CRM tools and MS Office Suite.</li> <li class="MsoNormal" style="background:#FAFAFA;">Excellent interpersonal and presentation skills.</li> <li class="MsoNormal" style="background:#FAFAFA;">Adaptability to dynamic market conditions.</li> </ul> <table class="MsoNormalTable" border="1" cellspacing="0" cellpadding="0" style="margin-left:6.05pt;border:none;"> <tbody><tr style="border-left:1px solid #000000;height:345pt;"> <td width="719" valign="top" style="width:539.45pt;border-left:1pt solid #000000;border-bottom:1pt solid #000000;border-right:1pt solid #808080;padding:0cm;height:345pt;"> <table class="MsoTableGrid" border="1" cellspacing="0" cellpadding="0" align="left" width="690" style="border:none;margin-left:6.75pt;margin-right:6.75pt;"> <tbody><tr style="border-left:1px solid #000000;height:12.35pt;"> <td width="160" valign="top" style="width:120.25pt;border:solid 1pt;padding:0cm 5.4pt 0cm 5.4pt;height:12.35pt;"> Accountabilities </td> <td width="301" valign="top" style="width:226pt;border-top:1pt solid;border-right:1pt solid;border-bottom:1pt solid;padding:0cm 5.4pt;height:12.35pt;"> Responsibilities </td> <td width="228" valign="top" style="width:171pt;border-top:1pt solid;border-right:1pt solid;border-bottom:1pt solid;padding:0cm 5.4pt;height:12.35pt;"> Authorities </td> </tr> <tr style="border-left:1px solid #000000;height:50.25pt;"> <td width="160" valign="top" style="width:120.25pt;border-right:1pt solid;border-bottom:1pt solid;border-left:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> Sales Target Achievement </td> <td width="301" valign="top" style="width:226pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> <ul style="margin-top:0cm;" type="disc"> <li class="MsoNormal">Achieve primary and secondary sales targets in the assigned territory.</li> <li class="MsoNormal">Ensure timely collection of dues from customers and dealers.</li> </ul> </td> <td width="228" valign="top" style="width:171pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · - Plan and execute sales strategies. · Approve customer-specific sales plans within defined limits. </td> </tr> <tr style="border-left:1px solid #000000;height:50.25pt;"> <td width="160" valign="top" style="width:120.25pt;border-right:1pt solid;border-bottom:1pt solid;border-left:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> Customer Base Expansion </td> <td width="301" valign="top" style="width:226pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> <ul style="margin-top:0cm;" type="disc"> <li class="MsoNormal">Identify and onboard new customers and dealers.</li> <li class="MsoNormal">Conduct potential mapping and develop extraction plans.</li> </ul> </td> <td width="228" valign="top" style="width:171pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Recommend and finalize dealer appointments based on market analysis. </td> </tr> <tr style="border-left:1px solid #000000;height:50.25pt;"> <td width="160" valign="top" style="width:120.25pt;border-right:1pt solid;border-bottom:1pt solid;border-left:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> Market Intelligence </td> <td width="301" valign="top" style="width:226pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Provide regular updates on competitor activities and market trends. · Share insights with internal teams for strategic planning. </td> <td width="228" valign="top" style="width:171pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Suggest changes to sales approach based on competitor analysis. </td> </tr> <tr style="border-left:1px solid #000000;height:50.25pt;"> <td width="160" valign="top" style="width:120.25pt;border-right:1pt solid;border-bottom:1pt solid;border-left:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> Key Account Management </td> <td width="301" valign="top" style="width:226pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Work closely with identified key accounts to build brand preference. · Maintain strong relationships with high-potential clients. </td> <td width="228" valign="top" style="width:171pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Customize engagement plans for key accounts. - Escalate strategic account issues to leadership. </td> </tr> <tr style="border-left:1px solid #000000;height:50.25pt;"> <td width="160" valign="top" style="width:120.25pt;border-right:1pt solid;border-bottom:1pt solid;border-left:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> Promotional Activities </td> <td width="301" valign="top" style="width:226pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · - Conduct in-house seminars, product presentations, and promotional events at regular intervals. </td> <td width="228" valign="top" style="width:171pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Approve event formats and coordinate with marketing for execution. </td> </tr> <tr style="border-left:1px solid #000000;height:50.25pt;"> <td width="160" valign="top" style="width:120.25pt;border-right:1pt solid;border-bottom:1pt solid;border-left:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> Network Expansion </td> <td width="301" valign="top" style="width:226pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Expand dealer network based on territory potential. · Ensure proper coverage and service levels across the region. </td> <td width="228" valign="top" style="width:171pt;border-bottom:1pt solid;border-right:1pt solid;padding:0cm 5.4pt;height:50.25pt;"> · Recommend new dealer locations and support onboarding process. </td> </tr> </tbody></table> </td> </tr> </tbody></table>

Collected experience requirement

6-10 years