Senior Employer Brand Marketer

Rippling has spent the last year building its Employer Brand function from the ground up — establishing foundational programs, cross-functi... organization. Live Events: Plan and execute technical recruiting events and meetups to build a robust candidate pipeline. New Media : Leverage social channels, podcasts to articulate and cement Rippling as a great place to work. Employer Branding at Scale (Long-Term, Strategic Impact) Champion Rippling’s EVP: Collaborate with internal stakeholders to define and articulate Rippling’s Employee Value Proposition, tailored to distinct candidate pools across R&D and GTM talent. Create Compelling Content: Produce and share impactful employer brand moments both internally and externally. Cultivate organic engagement and employee pride to foster a consistently positive brand sentiment. Asset Management: Develop and manage a library of videos, blogs, and social media assets that showcase our technical challenges, innovative culture, and unique story. Global Footprint: Build and implement targeted campaigns designed to engage diverse audiences Foster Stakeholder Relationships: Work closely with Rippling leaders to uncover and tell compelling stories that resonate both inside and outside the company. Manage Brand Reputation: Oversee Rippling’s presence on platforms like Glassdoor, Linked In, and Blind, ensuring proactive engagement with reviews and candidate feedback. What you will need 5+ years of relatable experience in employer/talent branding, copywriting, editorial, or a related role. Exceptional Storyteller: Strong writing and storytelling skills, with the ability to craft compelling narratives that resonate with technical and creative audiences. Scrappy and Resourceful: Thrives in fast-paced, ambiguous environments, with a knack for finding creative solutions and delivering impactful results, even with limited resources. Capable of using AI to produce compelling content. Strategic Thinker: Capable of seeing the big picture while executing detailed projects, balancing long-term goals with short-term wins. Relationship Builder: Skilled at building trust and confidence with stakeholders, from executives to team leads, and adept at navigating cross-functional dynamics. Data-Informed Marketer: Uses analytics to measure the impact of campaigns and continuously refine strategies to drive engagement and adoption. Strong Writer: Comfortable producing a variety of content types, from videos, podcasts, and blogs to social media campaigns and recruiter toolkits. Proactive and Autonomous: Takes ownership of projects, drives them to completion, and consistently delivers high-quality results without extensive oversight. Adaptable and Resilient: Can pivot strategies quickly and remain effective under changing priorities and constraints.