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Management Trainee

Zee Entertainment Enterprises Limited · Mumbai

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Employer requisition: 5528

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Collected role description

Who We Are At Zee Entertainment, we’re more than just a media company – we’re storytellers, culture shapers, and innovators at heart. Founded in 1992 as India’s first private TV channel, Zee changed how the nation watched entertainment. Today, we’re a global content powerhouse, reaching over 1.3 billion people across 190+ countries with shows, movies, music, and digital experiences that connect deeply with diverse audiences. Our Vision - To be the world’s leading global content technology company from India, offering entertainment that inspires, empowers, and connects people everywhere. Our vibe - Bold ideas, creative risks, and building what’s next in entertainment. We’re on a mission to entertain, inform, and empower, driven by our values of inclusivity, innovation, and excellence. Whether it’s designing stories that inspire, creating digital-first experiences, or reimagining how India and the world engage with content – there’s always something exciting happening at Zee. If you want to be part of a team that believes in owning your ideas, moving fast, and creating impact at scale, Zee is the place for you. Why this role Exists: The Sales Planning & Strategy role is responsible for driving data-backed insights, developing high-impact sales strategies, and supporting revenue maximization initiatives. The role works closely with Pricing, Sales, Programming, and Marketing teams to create monetizable opportunities and deliver compelling pitches to clients. What You’ll Do Genre/Platform Viewership Analysis: Conduct in-depth viewership analysis across genres and channels to identify growth areas, need gaps, and channel highpoints for client-level sales pitches. Revenue Maximization & Ideation: Develop innovative ideas and strategic solutions to maximize revenue across platforms and sales categories. Show Packaging & Pricing Support: Collaborate with the Pricing team to craft show packages, evaluate pricing models, and identify integration opportunities for monetization. Adex (Advertising Expenditure) Analysis: Analyze Adex data to assess market potential, competition, and growth opportunities to support sales strategy. Integration & Marketing Opportunities: Identify and evaluate opportunities across in-content integrations, branded content, marketing initiatives, and digital extensions.